KOORELOO Featured by BAZAR Magazin



KOORELOO was featured by the French lifestyle publication BAZAR Magazin, introducing the brand to an international audience through its unique blend of Greek heritage and contemporary luxury. 

The editorial tells the story of founder Lila Karagianni, who left a successful career in finance to follow her passion for art and design. Inspired by the traditional Greek kourelourug, she transformed a symbol of Greek craftsmanship into a contemporary luxury handbag with a distinctive identity. 

The feature highlights KOORELOO’s handcrafted approach, the artisanal techniques behind every creation and the artistic details that have become signature elements of the brand—from intricate embellishments to the embroidered Athena motif found inside each handbag. 

By sharing the story behind the brand, BAZAR Magazin recognized KOORELOO as a contemporary expression of Greek creativity, where tradition, craftsmanship and modern design come together in timeless collections. 


Further Reading:
BAZAR Magazin — Le it-bag Made in Grèce

 

FEATURED IN

Harper’s Bazaar Greece

KOORELOO x ΝΗ.Μ.Α. — An Ode to Greek Heritage

KOORELOO x ΝΗ.Μ.Α. OLYMPIA bag featured in Harper’s Bazaar Greece

Harper’s Bazaar Greece featured the KOORELOO x ΝΗ.Μ.Α. collaboration, presenting the collectible OLYMPIA bag as a tribute to Greek tradition, craftsmanship and cultural heritage.

Inspired by Ancient Olympia, the OLYMPIA bag reflects Kooreloo’s deep connection to Greek identity, storytelling and handmade detail.

The collaboration with ΝΗ.Μ.Α. celebrates traditional Greek braids and passementerie techniques, reinterpreted through Kooreloo’s bold and expressive design language.

Read the full feature on Harper’s Bazaar Greece →