Lila Karagianni for LikeWoman

A conversation about Greek creativity, instinct, and the journey of KOORELOO.

In a recent conversation with LikeWoman.gr, KOORELOO Creative Director and Co-Founder Lila Karagianni opens up about the world behind the brand, a world shaped by art, emotion, Greek heritage and an instinctive need to create.

From the story behind KOORELOO’s signature six-circle emblem to Athena, the female figure hidden inside every bag, Lila reflects on the symbols and ideas that have accompanied the brand throughout its journey.

She speaks about transforming elements of Greek memory and tradition into something contemporary, about the constant dialogue between art and fashion, and about the emotion she hopes a woman feels when holding a KOORELOO for the first time.

The conversation also looks ahead, as KOORELOO continues to evolve beyond the world of handbags into a broader creative design house, bringing together fashion, art, objects, hospitality and experience.

A personal conversation about creativity, persistence, instinct and the belief that something born in Greece can carry its soul far beyond its borders.

Read the full interview on LikeWoman →